Once you start your carpet cleaning business, you are going to want to set about getting new customers for your business. It’s great that you have a website and a social media account, but don’t forget that there are several other ways you will want to do your carpet cleaning marketing.
If you are just opening, make up fliers or brochures and place them everywhere you are permitted to do so in your neighborhood and in your town. Having a network with other small business owners is going to be necessary as you grow your business. Small business owners, especially in small communities, know the importance of looking out for one another.
You might leave fliers with your dry cleaner or your local landscape company. Don’t forget to ask your local real estate agencies to offer some of your fliers, too. They are sure to know plenty of potential customers who want sparkling clean carpets before selling or before moving into a new home.
Make sure to keep your social media accounts as active as you can. Post on your account weekly to share tips and tricks for cleaning carpets. Post news about any specials or coupons you have available and consider hosting contests. Have your existing followers invite their family and friends to join your page and offer to provide a half-off service to the person who gets the most followers to your page.
You can also pay for ads online or in local papers. Give incentives for using your service. Offer to clean one throw rug for free with a full house cleaning.
Get notepads, pens or magnets made up with your logo on them. Share them with clients after every completed job to do some carpet cleaning marketing or hand them out wherever potential customers may be.